Job Description

Position Details

• Position Title: Marketing Manager (Part-Time/Contract)

• Company: H. Ernest Stone, Attorney PC

• Location: Beverly, MA (Hybrid - requires local presence)

• Hours: 10 hours/week, with growth potential to 20+ hours

• Compensation: $45-55/hour based on experience

• Work Arrangement: Hybrid (approximately 50% in-office, 50% remote)

• Start Date: Immediate availability required

About H. Ernest Stone, Attorney PC

We're a boutique criminal defense law firm with nearly 30 years of practice in Beverly, Massachusetts, serving the North Shore and greater Boston area. Our philosophy centers on "Comprehensive Criminal Defense" — viewing each client as a whole person, not just a legal case. We represent good people who've had a really bad day, and we're committed to getting them through the storm.

Our close-knit team of four professionals operates in a collaborative, professional yet relaxed environment where humor is essential and everyone's input is valued. We're experiencing significant growth and expanding our market presence throughout Eastern Massachusetts.

Growth Opportunity

This is a ground-floor opportunity with a growing practice. We're at an exciting inflection point — expanding our geographic reach and ready to take our marketing to the next level. The right person will grow with us.

We're looking for someone who wants to build something, not just maintain it. As our firm grows, this role can expand in both hours and scope. What starts as 10 hours per week could become 20+ hours, and the responsibilities will evolve based on what's working and where your talents lie.

Position Overview

We're seeking a resourceful, self-directed Marketing Manager who combines solid execution skills with creative thinking. This role focuses on creating social media and video content, coordinating with our marketing vendors, and monitoring our marketing performance — but it's more than that.

We want someone who will bring ideas to the table. You'll have the freedom to conceive, suggest, and implement new marketing campaigns and methods. See an opportunity we're missing? Propose it. Have an idea for a new type of content or outreach? Let's try it. We'll provide reference examples and guidance to get you started, but we're not looking for someone who only follows instructions — we want a creative partner who can help us figure out what works.

You don't need to be a creative visionary on day one, but you should be curious, willing to experiment, and excited about helping us grow.

Key Responsibilities

The mix of responsibilities will evolve based on what's working and where your strengths lie. Initially, you can expect to focus on:

Creative Development & Campaign Ideas

• Conceive, propose, and implement new marketing campaigns and initiatives

• Identify untapped marketing opportunities and bring ideas to leadership

• Experiment with new content formats, platforms, and outreach methods

• Adapt successful approaches from other firms while developing our unique voice

Social Media Content Creation

• Create engaging social media content across platforms (LinkedIn, Facebook, YouTube)

• Grow and strengthen our social media presence across platforms

• Maintain consistent posting schedule with autonomy over timing and approach

• Monitor engagement and adjust content based on performance

Video Content Creation

• Create video content from concept through distribution

• Coordinate filming of educational content, firm updates, and client stories

• Manage video editing, optimization, and distribution across platforms

• Build and maintain active YouTube presence

Vendor Coordination & Performance Monitoring

• Serve as primary liaison with digital marketing agency and web designer

• Coordinate projects, timelines, and deliverables

• Review marketing dashboards and prepare performance summaries

• Support professional networking and referral development initiatives

What This Role Is NOT

To ensure clarity, this role does not include:

• Solving technical attribution problems (already handled by vendors)

• Building data integrations or complex analytics systems

• Managing paid advertising campaigns

• Writing all website content (Ernest generates content)

• Building website pages (web designer handles execution)

Required QualificationsExperience & Skills

• 3+ years of marketing experience with demonstrated results

• Strong social media content creation skills across platforms

• Video content creation and editing experience

• Creative thinking — ability to generate and pitch new ideas

• Self-directed with ability to work independently without supervision

• Excellent written and visual communication skills

• Portfolio demonstrating marketing work

Essential Qualities

• Creative and curious — You see opportunities and bring ideas to the table

• Self-starter — You identify what needs to be done and do it without being asked

• Resourceful — You figure things out when you hit obstacles

• Reliable — You deliver consistent quality on schedule

• Adaptable — You can take reference examples and make them your own

• Growth-minded — You want to build something and grow with us

Technical Proficiencies

• Social media management tools and platforms

• Video editing software

• Content management systems

• Basic graphic design capabilities

Preferred (Not Required)

• Legal industry or professional services marketing experience

• B2C marketing background

• Local North Shore/Boston area connections

What We Offer

• Room to grow — Hours and scope can expand as the firm grows

• Creative freedom — Bring your ideas and help shape our marketing direction

• Real autonomy — We trust you to manage your work and make decisions

• Variety — Social media, video, campaigns, vendor coordination

• Direct access to leadership — Work directly with Ernest, not through layers

• Hybrid flexibility — Approximately 50% office, 50% remote

• Great culture — Collaborative, supportive team where humor is essential

• Meaningful work — Help people find us when they need us most

To Apply

Please submit the following to joanne.dubray@herneststone.com with subject line "Marketing Manager - [Your Name]":

1. Resume highlighting relevant marketing experience

2. Portfolio or work examples — social media content, video content, or campaigns you've created

3. Brief cover letter addressing: a marketing idea you conceived and implemented; your experience working independently; your hourly rate expectations; your availability to start

Pay: $45.00 - $55.00 per hour

Expected hours: 10.0 – 20.0 per week

People with a criminal record are encouraged to apply

Work Location: Hybrid remote in Beverly, MA 01915

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